• Improved user interface for simplified navigation
• Information centric Home Page that is constantly updated
• Blog and Twitter integration for seamless community interaction
• Improved food visuals throughout, replicating a restaurant feeling
• More helpful and informative Franchise section, for those looking to become a franchisee
• A greatly improved store finder with a better integration of maps

And this is just the start.  We have begun work on several additional projects that we hope to launch shortly:

• Improved nutritional wizard to help you build your sandwich or salad as nutritious as you wish
• Mobile Applications to help you find the nearest store and even place an order in advance

The Internet is an exciting frontier that offers an important ability to communicate with our customers.   We are committed to remaining at the forefront in developing our website and associated applications.

If you have any suggestions on how we can improve your online experience we are always interested in hearing from you.

Thanks

“We are very pleased that Druxy’s has joined the growing list of franchise systems from across Canada who are dedicated to franchise excellence. By joining the Canadian Franchise Association (CFA), Druxy’s is demonstrating a strong commitment to the principles of the CFA code of ethics including mandatory disclosure rules and exceptional franchisor/franchisee relations,” said Lorraine McLachlan, President of the CFA .

According to the CFA: “The CFA stands for ethical franchising in Canada, we have a review process which all new members must follow before being approved for membership within the CFA. The review process consists of reviewing a franchisor’s legal documents, credit checks, a survey with existing franchisees on the support they are receiving from their franchisor and a list of all proposed new members is sent to our existing members for any comments or feedback they might have on the franchisor.”

“We are thrilled that DRUXY’S has been approved as a member of the CFA, as we are now part of a growing network of franchise systems across Canada who are dedicated to franchise excellence,” stated Peter Druxerman, VP Marketing. “Becoming a Canadian Franchise Association member shows our continued commitment to ethical franchising. Potential franchise investors now have further confidence in knowing that DRUXY’S is a franchise system that they can trust — one that meets CFA approval and voluntarily agrees to adhere to the CFA Code of Ethics, which puts the emphasis on honesty, integrity, and fair practices.”

Peter further added that this membership validates their franchise system as well as highlights the extensive support they provide to their franchisees.

About DRUXY’S

Is Canada’s premier chain of 50 quick service delicatessen-style restaurants operating in Ontario and Alberta. DRUXY’S opened its first restaurant in the fall of 1976 in the food court in the Royal Bank Plaza, situated in the heart of Toronto’s financial district. Over the next 32 years DRUXY’S has grown steadily across Metro Toronto and into Ottawa, Peterborough, Hamilton, London and Calgary. Their focus on healthy eating makes, DRUXY’S one of the most relevant foodservice investment opportunities available.

For Franchise Information visit www.druxys.com or contact: Peter Druxerman at peter@druxys.com

“DRUXY’S® strength has been our commitment to offering customers only the highest quality, fresh and healthy food with the utmost in personal service. As the trend towards healthier food choices continues to grow, so does the DRUXY’S® brand, with eight of our sandwiches recognized by the Heart and Stroke Foundation as meeting their Health Check® criteria, making DRUXY’S® the first fast food deli to join the program”, stated Peter Druxerman, VP of Marketing.

DRUXY’S® is now expanding to your area!

DRUXY’S® is concentrating on attracting quality franchise partners who want to invest in a leading fast food brand with a solid track record of growth, a proven operating system and strong corporate support structure. The initial investment to open a DRUXY’S® Delicatessen, $225,000, make it one of the most competitive opportunities in the industry. And DRUXY’S® focus on healthy eating makes it one of the most relevant foodservice investment opportunities available.

“With DRUXY’S® proven economic model, franchise partners find our brand an attractive investment,” stated Druxerman.

In addition to creating a business ownership opportunity for local entrepreneurs throughout the country, each new DRUXY’S® deli will contribute to the economy by creating new jobs and providing area residents with a healthy fast food alternative.

Franchisees benefit from extensive product training, site selection and customer service, not just in the pre-launch phase, but throughout the whole relationship. “We are actively committed to the success of each franchisee in the System, our training program includes operations and administration and a host of marketing and promotional tools that work”, said Druxerman.

To assist in their aggressive expansion plans, DRUXY’S ® has partnered with Kim Divell, President of Premier Franchise Consultants.

“Ms. Divell’s previous experience as Director of Marketing & Communications and Assistant Publisher of Franchise Canada, for the Canadian Franchise Association will be a tremendous benefit, as she brings to DRUXY’S® a depth in expertise and franchise system knowledge that will ensure our franchise system’s solid and ethical growth over the next few years.”

“In addition, Ms. Divell is an entrepreneur at heart. She successfully developed her own service franchise concept, ran her own restaurant and is held in high regard within the franchise industry. The partnership with Divell continues DRUXY’S® dedication to achieving the best franchise system development and new levels of growth,” proclaimed Druxerman.

For Franchise Information visit www.druxys.com or contact: Peter Druxerman at peter@druxys.com